About
Perth-based. Working with service businesses across Australia.
GrowthLine is led by Harry Ward. The focus is simple: connect lead generation with the systems needed to manage and convert those opportunities.
Background
Where this comes from
Harry spent around three years working as a buyer's agent. That work covered sourcing and negotiation, contract reviews, liaising with brokers, finance conditions, settlement and client aftercare.
It meant seeing both sides of a service business: the marketing that brings enquiries in, and the operational process that decides whether those enquiries turn into clients. Most of the problems sat in the gap between the two — slow responses, manual admin, information spread across systems that didn't talk to each other.
GrowthLine exists to close that gap. We combine marketing, AI and automation so the enquiries you generate are actually captured, answered and followed through.
How we work
What you can expect
- Commercially practical solutions, not technology for its own sake
- Marketing and operations considered together, not separately
- Clear implementation plans agreed before work starts
- Solutions designed around the business you already run
- Human oversight where judgement matters
- Straight answers about what will and won't help
The business
Who you're dealing with
GrowthLine is the trading name of Ward Merc Pty Ltd (ACN 692 142 608), based in Perth, Western Australia, and working with clients Australia-wide.
You deal with Harry directly. That means fewer layers, direct accountability, and honest advice about scope — including when something isn't worth doing yet.
Want a straight view of your current setup?
Tell us what your enquiry process looks like today and we'll tell you where the practical improvements are.